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Five ways to get much more traffic from your blogs

Frankly speaking most blogs become old as soon as they are indexed. To add to the gravity of the matter, even though the content gets indexed there is no guarantee that someone will ever find it on the search engines. 1) Turn your article into a presentation Turn every article that you create into a [...]

Quick tips on twitter marketing

1) Decide the target audience first This is very important. Target audience are people who think alike, share similar interests etc so decide before-hand who would be your target audience 2) Reach followers on Twitter Try to get as many followers as you can. You may use tools like the Twitter Grader as examples of [...]

From SEO perspective, what are the best practices for writing content?

1) Try using a simple language for everybody to understand. Do not use terminology or words that only your customers understand. Try making it as generic as possible 2) Make sure that your content contains the keywords you have optimized your web page with. 3) Make sure you add anchor links to this content that [...]

E-mail Marketing rules to follow before blasting out your emails

1. Comply with CAN-SPAM See if you comply with the CAN-SPAM guidelines. The law which was passed by the U.S congress in 2003 essentially says that you need to include an unsubscribe link and your physical address. You can read more at http://business.ftc.gov/documents/bus61-can-spam-act-compliance-guide-business 2. Try avoiding words which may be termed as “spam” Words like [...]

Five ways to get much more traffic from your blogs

Frankly speaking most blogs become old as soon as they are indexed. To add to the gravity of the matter, even though the content gets indexed there is no guarantee that someone will ever find it on the search engines.

1) Turn your article into a presentation

Turn every article that you create into a presentation using powerpoint and then submit it to link share.net or slideshare or any other presentation sharing websites.

Try sharing this article on your linkedin account and see how many views you get. Just join a few LinkedIn groups and share the presentation.

It doesn’t stop here. Do a search on Google and find other highly trafficked and high PR presentation sharing websites and share your content there too.

You could also go over to fiverr.com and get someone to create a presentation from your article for just five dollars.

2) Turn your article into a video

Turn your article into a video. A few ways to do it

1) Read your article on your camera and upload it

2) Upload your PowerPoint presentation as a slideshow with some nice music in the background.

You can then upload your video to Tubemogul and they will distribute your video to other video sharing sites like brake, buzznet,YouTube and others.

3) Make a Pod cast

Just strip your audio from your video and create a podcast.

4) Bookmarking With Free Automation

This may go viral as it is a great way to get your article seen by thousands of people.

Just make sure that you bookmark everything i.e. your article, your presentation, your video and podcast, that way your article will get a crazy amount of exposure on all levels.

You can use Onlywire.com to bookmark your content with just one click of a button. There is also another website called ping.fm which is like Onlywire. You should use both

Goto fiverr.com and get someone to create your Onlywire and ping.fm accounts for you for five dollars. Once the accounts have been created you can use them over and over again.

5) Rejuvenate your Old posts using Old post rejuvenation

This plugin is only relevant for WordPress blogs. Using this Old post rejuvenation
plug-in you can re-tweet your old every few hours.

Quick tips on twitter marketing

1) Decide the target audience first

This is very important. Target audience are people who think alike, share similar interests etc so decide before-hand who would be your target audience

2) Reach followers on Twitter

Try to get as many followers as you can. You may use tools like the Twitter Grader as examples of tools that can be used to guide you. Have as many followers as it is very useful since you can contact each one of them personally.

3) Share blogs and tweets from other people belonging to your target market

Try sharing as much information as you can about your market. This builds trust and results in the increase of your followers.

4) Don’t just talk about business. Try to be funny and useful

You lose followers if you only talk business. Try adding updates not related to your target market so that you build a good rapport with your followers.

5) Ask views about topics that interest you.

Try getting feedback on the topics that interest you. People like to give advice for free and you can make best use of it.

From SEO perspective, what are the best practices for writing content?

1) Try using a simple language for everybody to understand. Do not use terminology or words that only your customers understand. Try making it as generic as possible

2) Make sure that your content contains the keywords you have optimized your web page with.

3) Make sure you add anchor links to this content that drives traffic to your secondary web pages, anchor links that support the SEO keywords of those page. This is VERY important.

4) Make sure that you have social media share buttons and +1. If people like it, Google will like it too.

5) Don’t stuff your content with keywords and please avoid URLs that stuff your keyword.

E-mail Marketing rules to follow before blasting out your emails

1. Comply with CAN-SPAM

See if you comply with the CAN-SPAM guidelines. The law which was passed by the U.S congress in 2003 essentially says that you need to include an unsubscribe link and your physical address. You can read more at http://business.ftc.gov/documents/bus61-can-spam-act-compliance-guide-business

2. Try avoiding words which may be termed as “spam”

Words like “free” or “Earn” etc are generally termed as spam. You should avoid using such email subjects from your email else you will soon find your emails getting banned soon.

3. Send both HTML and text messages

Remember that there are some customers who still use their old systems to receive messages. Not everyone has switched to receiving HTML contents so its better to send a text version of the emails.

>Hyperlinks and special HTML characters may not be supported
>restrict your line-width to 76 characteres since the line breaks after 76 characters
>Always include a physical address and an unsubscribe link.

4. Test thoroughly before sending

An email with missing words and wrong punctuation may cause lot of harm as it does not leave a good impression on the mind of your subscribers. Check the email content thoroughly before sending it out.

5. Use a good email marketing program

Please remember the marketing effort is not a one-time effort so a good email marketing program should be used to send emails to that you can keep a track of your subscribers and also the emails you have sent.

6. Check the bounced emails

Check the bounced emails to see if some server has banned your emails. If some server has actually banned your email address then you may contact that company and ask them to remove the ban by producing some valid arguments.

7. Keep it simple

Keep the mail simple. Don’t send any flashy stuff as they are generally the one’s that people discard. Try to keep the newsletter as simple as you can.

8. Avoid using Multiple Links

Most of the times this goes against the call to action link so avoid using it

9. Put a prominent call to action button

See to it that you provide a prominent call to action link like try now, get started etc. The recipient should not be made to search for the call to action link

10. Avoid using complicated designing

Try not using CSS and large images. CSS may not work and large images are a big put-off

How to set-up an Online Business?

How to set-up an online business –

Are you looking for an option that will help you set your own business which you always dream about?

Here are very easy to follow guidelines that will help you fulfill all your dreams.

Quick guide to set-up online business…….no matter what your product is…
Ø  Have a domain name (website name)
Ø  Hosting account
Ø  Online shopping cart software
Ø  Payment Gateway
Ø  Merchant account

Let’s understand each point in detail to set-up the online business.

Ø  Have a domain name (website name)

The first and foremost step in setting up an online business is to have your domain name. A domain name or website name for your business will give your business an identity on the internet. Online users will recognize your business with your domain name. You may choose a name that best suits your business. If you don’t get the name you intended choose the closest name possible.

Ø  Hosting account

As soon as you have registered your domain name, you would require to sign-up with a web hosting company. Why? Because hosting account will help you store all the files that the world is going to view. It provides you with storage space on the server for the products / catalog pages that you would be creating.

Ø  Online shopping cart software

You need to have online shopping cart software that will allow people to shop / select shipping and make payments by giving your clients the required setup. The shopping cart will help your clients to select what they want to buy, the quantity that they are looking for, price of the products, shipping amount, applicable taxes and provides them with payment options like credit card, cheque or money order etc. The shopping cart software also helps the merchant to add/edit products which he/she will put on sale.

Ø  Payment Gateway

Payment gateway captures the credit card information to credit card processor in a secure manner.

Ø  Merchant account

Merchant account provider is credit card processor. It will process the credit card information, withdraw money from the card and deposit it in the merchants account.

Having followed the above guidelines to set-up your online business, you should be ready to advertise and tell the world about your business or products through face-book, twitter, other social networking sites etc or through online marketing.

We wish you all the success in your business!!!